BBH

CLIENT

BBH

BRAND

Audi

SERVICES

Retouching, design, illustration, print, digital design, direct mail

Category
DIGITAL, IMAGERY, PRINT
About This Project

Working alongside photographer, Rick Guest and Creative Director, Matt Doman, we produced this visually iconic integrated campaign, ‘The Concept. The Car’.

 

The campaign illustrates how the car has been redesigned and engineered without compromise. Brought to life across print, digital, social media and direct mail, the stunning imagery of the all-new TT model was placed beside brief statements explaining how original concepts have made it all the way from designer’s board to the road.