BBH

CLIENT

BBH

BRAND

Baileys

SERVICES

Retouching, colour management, design, artwork adaptation

Category
IMAGERY, PRINT
About This Project

BBH was launching a global advertising campaign for Baileys, the Original Irish Cream, designed to introduce a new generation of millennial women to the brand.

 

We worked with the BBH Creative Team alongside fashion photographer, Steve Heitt to produce the ‘Epic Toast’ series.

 

The campaign was a celebration of the power of female friendship and the great things that happen when girls get together, with the introduction of the new tagline, ‘Here’s to us’.